THE ROUND
Technology around you.
The Round, a brand founded by Mirko Compagno and Marco Pesci, is made up of a group of researchers who are experts in information technology and digital technologies. Thanks to its founders, The Round has started, among the first in Italy, to create products – and then services – in Augmented Reality and Virtual Reality since 2009, following the continuous evolution of techniques, methodologies and tools.
Progressively the conformation of the The Round team has expanded including computer experts in different areas: extended reality, Web Development, Augmented Communication, Project Management, Data Analysis and Data Management, Machine Learning, Artificial Intelligence, Training.
The Round has been collaborating for years with important companies engaged in Advanced Research and in the Development of Engineering and Computer Products and Services for the various business areas: Cultural Heritage, Health, Transportation, Industry, Defense, Telecommunications, Aerospace, Education, Agriculture.
Since 2017 The Round has been co-operating with Intech microwaves as their “eXtended Reality” division. Our team has reached extensive expertise in developing integrated online and offline communication strategies, planning and creating events, and training courses for institutions, firms, and professionals. The projects are developed with the specific objective of ensuring companies a significant return on investments and a real enhancement of their image, while also strengthening their activities through advanced communication and technological solutions.
Our Process
Define
Design
Refine
Build
services
eXtended Reality
XR encompasses all immersive technologies which expand our real world and combine it with virtual elements. It is a mode of interaction which includes augmented reality, virtual reality and mixed reality.
Augmented Reality
Virtual Reality
Mixed reality
UX / UI DESIGN
Multimodal and Natural Interaction
Natural User Interface design
Human-Computer Interaction
A discipline dealing with the design, evaluation and implementation of interactive computing systems for human use and with the study of the major phenomena surrounding them.
Elearning 4.0
We have been producing e-learning contents for large companies, SMEs and training institutions for 20 years. By the term e-learning 4.0 we mean a new generation of such contents in which some of the enabling technologies of Industry 4.0 such as augmented reality and 3D printing are implemented.
Course Creation
CUSTOM LEARNING MANAGEMENT SYSTEM
Strategy Consulting
Branding
Digital
Social
Marketing 4.0
Thanks to Marketing 4.0, companies can relate to customers by creating a more emotional connection and by exploiting a multi-channel communication. Corporate blogs, social networks, online sharing platforms emphasize that increasingly direct relationship between offer and request.
services
eXtended Reality
XR encompasses all immersive technologies which expand our real world and combine it with virtual elements. It is a mode of interaction which includes augmented reality, virtual reality and mixed reality.
Augmented Reality
Virtual Reality
Mixed reality
Human-Computer Interaction
A discipline dealing with the design, evaluation and implementation of interactive computing systems for human use and with the study of the major phenomena surrounding them.
UX / UI DESIGN
Multimodal and Natural Interaction
Natural User Interface design
Elearning 4.0
We have been producing e-learning contents for large companies, SMEs and training institutions for 20 years. By the term e-learning 4.0 we mean a new generation of such contents in which some of the enabling technologies of Industry 4.0 such as augmented reality and 3D printing are implemented.
Course Creation
CUSTOM LEARNING MANAGEMENT SYSTEM
Strategy Consulting
Marketing 4.0
Thanks to Marketing 4.0, companies can relate to customers by creating a more emotional connection and by exploiting a multi-channel communication. Corporate blogs, social networks, online sharing platforms emphasize that increasingly direct relationship between offer and request.
Branding
Digital
Social
Ready to Start a Project?
ContactINDUSTRY 4.0
Simple, Fast, Wow.
Business Model & Process
Technology is not enough to transform your organization into a Business 4.0: it is necessary to review the Business Model of the Company, to analyze and direct the Business Processes to become effective in the new ways of working, modify the Communication Processes in order to increase effectiveness along with the attention, loyalty, trust and confidence of Customers, implement orientation and training programs for Personnel. These are the real key factors for the success of innovation.
We analyze, together with you, how to carry out the transition to Industry 4.0 with sustainable costs, safeguarding the previous investments, returning the new investments, increasing the revenues in the shortest possible time. We do this by providing the most suitable technological solutions to achieve these objectives, together with the strategic and operational ones in order to harmonize your business model, organization and processes with the changes taking place.
WE’VE WORKED FOR
COLLABORATIONS
COLLABORATIONS
News on Augmented, Mixed and Virtual Reality
La realtà aumentata applicata allo sport
See on Scoop.it - augmented world Per ora Google Glass è più un concetto che qualcosa di reale. Se ne parla spesso per dare un’idea di come cambierà il mondo quando le informazioni appariranno davanti ai nostri occhi e non dovremo neppure...
Webcam 3D in stile Kinect, Intel li integrerà fra non molto
See on Scoop.it - augmented worldLo avevamo visto già l'anno scorso sempre all'IDF, quando Intel presentò il primo, concreto passo verso il perceptual PC: una webcam 3D permetteva l'interazione uomo-macchina attraverso gesti...
Lo shopping experience in realtà aumentata diventa social
See on Scoop.it - augmented worldLa realtà aumentata usata nel camerino virtuale diventa l’asso nella manica di tutti i retailer che vogliono offrire ai propri clienti una customer experience innovativa e coinvolgente. Per ottimizzare la...
Sostenersi con il digitale.
See on Scoop.it - digibookAntonio Tombolini vive nel business dell’editoria e ha appena sollevato domande interessanti sul futuro sostenibile delle attività digitali. digital publishing's insight:Da tanti secoli abbiamo superato i limiti del baratto...
Editoria: occhi puntati sul digitale.
See on Scoop.it - digibookLa risoluzione di sostegno al settore chiede il raggiungimento di intese tra editori e motori di ricerca per la corretta remunerazione dei contenuti. digital publishing's insight:“Soddisfazione” è stata espressa dal...
Fipp World Magazine
See on Scoop.it - digibookEDITORI DA TUTTO IL MONDO RIUNITI A ROMA TRA CARTA E DIGITALELa 39esima edizione si terrà dal 23 al 25 settembre 2013digital publishing's insight:Fipp (https://www.fippcongress.com/event/public/public_programme.aspx), l’associazione...
ARscape – Ambienti in AR
Editoria, New York Times torna in attivo con gli abbonamenti digitali
See on Scoop.it - digibookLa “vecchia signora in grigio” torna in attivo: gli abbonamenti digitali spingono in nero i conti del New York Times, nonostante il calo inesorabile degli introiti pubblicitari. Nel secondo trimestre il giornale ha registrato un...
EXCELLENCE horeca. Una nuova sfida nel mondo dell’editoria.
See on Scoop.it - digibookL'informazione enogastronomica si arricchisce di un nuovo, interessante progetto portato avanti dalla società editrice romana Horeca Media S.r.l.digital publishing's insight:controllata dalla ASERET PARTECIPAZIONI S.r.l., holding di...