THE ROUND
Technology around you.
The Round, a brand founded by Mirko Compagno and Marco Pesci, is made up of a group of researchers who are experts in information technology and digital technologies. Thanks to its founders, The Round has started, among the first in Italy, to create products – and then services – in Augmented Reality and Virtual Reality since 2009, following the continuous evolution of techniques, methodologies and tools.
Progressively the conformation of the The Round team has expanded including computer experts in different areas: extended reality, Web Development, Augmented Communication, Project Management, Data Analysis and Data Management, Machine Learning, Artificial Intelligence, Training.
The Round has been collaborating for years with important companies engaged in Advanced Research and in the Development of Engineering and Computer Products and Services for the various business areas: Cultural Heritage, Health, Transportation, Industry, Defense, Telecommunications, Aerospace, Education, Agriculture.
Since 2017 The Round has been co-operating with Intech microwaves as their “eXtended Reality” division. Our team has reached extensive expertise in developing integrated online and offline communication strategies, planning and creating events, and training courses for institutions, firms, and professionals. The projects are developed with the specific objective of ensuring companies a significant return on investments and a real enhancement of their image, while also strengthening their activities through advanced communication and technological solutions.
Our Process
Define
Design
Refine
Build
services
eXtended Reality
XR encompasses all immersive technologies which expand our real world and combine it with virtual elements. It is a mode of interaction which includes augmented reality, virtual reality and mixed reality.
Augmented Reality
Virtual Reality
Mixed reality
UX / UI DESIGN
Multimodal and Natural Interaction
Natural User Interface design
Human-Computer Interaction
A discipline dealing with the design, evaluation and implementation of interactive computing systems for human use and with the study of the major phenomena surrounding them.
Elearning 4.0
We have been producing e-learning contents for large companies, SMEs and training institutions for 20 years. By the term e-learning 4.0 we mean a new generation of such contents in which some of the enabling technologies of Industry 4.0 such as augmented reality and 3D printing are implemented.
Course Creation
CUSTOM LEARNING MANAGEMENT SYSTEM
Strategy Consulting
Branding
Digital
Social
Marketing 4.0
Thanks to Marketing 4.0, companies can relate to customers by creating a more emotional connection and by exploiting a multi-channel communication. Corporate blogs, social networks, online sharing platforms emphasize that increasingly direct relationship between offer and request.
services
eXtended Reality
XR encompasses all immersive technologies which expand our real world and combine it with virtual elements. It is a mode of interaction which includes augmented reality, virtual reality and mixed reality.
Augmented Reality
Virtual Reality
Mixed reality
Human-Computer Interaction
A discipline dealing with the design, evaluation and implementation of interactive computing systems for human use and with the study of the major phenomena surrounding them.
UX / UI DESIGN
Multimodal and Natural Interaction
Natural User Interface design
Elearning 4.0
We have been producing e-learning contents for large companies, SMEs and training institutions for 20 years. By the term e-learning 4.0 we mean a new generation of such contents in which some of the enabling technologies of Industry 4.0 such as augmented reality and 3D printing are implemented.
Course Creation
CUSTOM LEARNING MANAGEMENT SYSTEM
Strategy Consulting
Marketing 4.0
Thanks to Marketing 4.0, companies can relate to customers by creating a more emotional connection and by exploiting a multi-channel communication. Corporate blogs, social networks, online sharing platforms emphasize that increasingly direct relationship between offer and request.
Branding
Digital
Social
Ready to Start a Project?
ContactINDUSTRY 4.0
Simple, Fast, Wow.
Business Model & Process
Technology is not enough to transform your organization into a Business 4.0: it is necessary to review the Business Model of the Company, to analyze and direct the Business Processes to become effective in the new ways of working, modify the Communication Processes in order to increase effectiveness along with the attention, loyalty, trust and confidence of Customers, implement orientation and training programs for Personnel. These are the real key factors for the success of innovation.
We analyze, together with you, how to carry out the transition to Industry 4.0 with sustainable costs, safeguarding the previous investments, returning the new investments, increasing the revenues in the shortest possible time. We do this by providing the most suitable technological solutions to achieve these objectives, together with the strategic and operational ones in order to harmonize your business model, organization and processes with the changes taking place.
WE’VE WORKED FOR
COLLABORATIONS
COLLABORATIONS
News on Augmented, Mixed and Virtual Reality
Samsung Gear VR: il telefono si “infila” nel visore
SamMobile pubblica le schermate dell'app Gear VR Manager che servirà per gestire il visore di realtà virtuale Gear VR. Confermato il fatto che il telefono si installerà direttamente nel visore.Source: www.dday.itA poco più di un mese...
Mobile App & Site Design – How to leverage augmented reality to sell artwork on mobile
A new iPad app from online artwork marketplace Pixels.com allows consumers to visualize artwork on their walls before purchasing. Push notifications keep consumers up to date with favorite artists.When Sean Broihier, the founder and CEO of online artwork...
‘Ulysses’ is coming to life thanks to virtual reality
Look, there's nothing to be ashamed of if you've been plowing through James Joyce'sUlysses for the past, oh, decade. It's such a challenging read, that a developer thought it best to create some sort of a virtual reality world based on the piece that can be...
Samsung Gear VR Manager app screenshots leak, reveal more about virtual reality headset
Earlier this month we got a peek at what may be the Samsung Gear VR, a virtual reality headset that uses a Galaxy smartphone to track head motion and offer an immersive experience. Samsung hasn’t said anything official regarding the device, but today a new...
Facebook determinato ad investire su Oculus VR
La notizia dell'acquisizione ufficiale di Oculus VR da parte di Facebook è solo di qualche giorno fa: proprio oggi, Mark Zuckerberg, creatore del famoso social network, ha voluto commentare la vicenda, precisando che la sua azienda...
Lenovo smart glasses prototype shown off
The major player in the augmented reality headset market is Google, with its head worn Google Glass gadget, but it looks like Lenovo is making a play for a piece of the market.Source: www.trustedreviews.comAs part of an attempt to attract hardware manufacturers,...
Il Wall Street Journal sperimenta la realtà aumentata e pubblica un grafico a barre per le stampanti 3D
Qualche giorno fa il Wall Street Journal ha pubblicato una recensione su una stampante 3D, la MakerBot Replicator Mini. Niente di troppo insolito, se non fosse che il giornale è andato oltre la solita presentazione.In primo luogo, ha fatto un video animatoriale di due minuti. Poi ha usato un mode…
Virtual reality: The future is here, and it’s game-changing
The preconception that video games are only for boys, geeks, or kids still exists in some quarters. But an insight into where the industry is heading suggests it will soon be banished entirely.
Oltre Oculus Rift e Project Morpheus: la realtà virtuale non è solo un gioco
Sorseggiare un caffè o una bibita mentre si gioca in mondi alternativi, virtuali, ma più veri del vero. È questa l’idea di Good Game Café, il progetto del primo bar dedicato alla realtà virtuale al mondo, che potrebbe aprire presto a Boston se l’idea di Nick Lee sarà finanziata su Kickstarter .