THE ROUND
Technology around you.
The Round, a brand founded by Mirko Compagno and Marco Pesci, is made up of a group of researchers who are experts in information technology and digital technologies. Thanks to its founders, The Round has started, among the first in Italy, to create products – and then services – in Augmented Reality and Virtual Reality since 2009, following the continuous evolution of techniques, methodologies and tools.
Progressively the conformation of the The Round team has expanded including computer experts in different areas: extended reality, Web Development, Augmented Communication, Project Management, Data Analysis and Data Management, Machine Learning, Artificial Intelligence, Training.
The Round has been collaborating for years with important companies engaged in Advanced Research and in the Development of Engineering and Computer Products and Services for the various business areas: Cultural Heritage, Health, Transportation, Industry, Defense, Telecommunications, Aerospace, Education, Agriculture.
Since 2017 The Round has been co-operating with Intech microwaves as their “eXtended Reality” division. Our team has reached extensive expertise in developing integrated online and offline communication strategies, planning and creating events, and training courses for institutions, firms, and professionals. The projects are developed with the specific objective of ensuring companies a significant return on investments and a real enhancement of their image, while also strengthening their activities through advanced communication and technological solutions.

Our Process

Define

Design

Refine

Build
services

eXtended Reality
XR encompasses all immersive technologies which expand our real world and combine it with virtual elements. It is a mode of interaction which includes augmented reality, virtual reality and mixed reality.
Augmented Reality
Virtual Reality
Mixed reality
UX / UI DESIGN
Multimodal and Natural Interaction
Natural User Interface design

Human-Computer Interaction
A discipline dealing with the design, evaluation and implementation of interactive computing systems for human use and with the study of the major phenomena surrounding them.

Elearning 4.0
We have been producing e-learning contents for large companies, SMEs and training institutions for 20 years. By the term e-learning 4.0 we mean a new generation of such contents in which some of the enabling technologies of Industry 4.0 such as augmented reality and 3D printing are implemented.
Course Creation
CUSTOM LEARNING MANAGEMENT SYSTEM
Strategy Consulting
Branding
Digital
Social

Marketing 4.0
Thanks to Marketing 4.0, companies can relate to customers by creating a more emotional connection and by exploiting a multi-channel communication. Corporate blogs, social networks, online sharing platforms emphasize that increasingly direct relationship between offer and request.
services

eXtended Reality
XR encompasses all immersive technologies which expand our real world and combine it with virtual elements. It is a mode of interaction which includes augmented reality, virtual reality and mixed reality.
Augmented Reality
Virtual Reality
Mixed reality

Human-Computer Interaction
A discipline dealing with the design, evaluation and implementation of interactive computing systems for human use and with the study of the major phenomena surrounding them.
UX / UI DESIGN
Multimodal and Natural Interaction
Natural User Interface design

Elearning 4.0
We have been producing e-learning contents for large companies, SMEs and training institutions for 20 years. By the term e-learning 4.0 we mean a new generation of such contents in which some of the enabling technologies of Industry 4.0 such as augmented reality and 3D printing are implemented.
Course Creation
CUSTOM LEARNING MANAGEMENT SYSTEM
Strategy Consulting

Marketing 4.0
Thanks to Marketing 4.0, companies can relate to customers by creating a more emotional connection and by exploiting a multi-channel communication. Corporate blogs, social networks, online sharing platforms emphasize that increasingly direct relationship between offer and request.
Branding
Digital
Social
Ready to Start a Project?
ContactINDUSTRY 4.0
Simple, Fast, Wow.
Business Model & Process
Technology is not enough to transform your organization into a Business 4.0: it is necessary to review the Business Model of the Company, to analyze and direct the Business Processes to become effective in the new ways of working, modify the Communication Processes in order to increase effectiveness along with the attention, loyalty, trust and confidence of Customers, implement orientation and training programs for Personnel. These are the real key factors for the success of innovation.
We analyze, together with you, how to carry out the transition to Industry 4.0 with sustainable costs, safeguarding the previous investments, returning the new investments, increasing the revenues in the shortest possible time. We do this by providing the most suitable technological solutions to achieve these objectives, together with the strategic and operational ones in order to harmonize your business model, organization and processes with the changes taking place.


WE’VE WORKED FOR
COLLABORATIONS





COLLABORATIONS





News on Augmented, Mixed and Virtual Reality
Con Occhiali al grafene dotati di un sensore a raggi T vedremo a distanza attraverso i muri
I RAGGI T sono onde millimetriche a bassa energia dello spettro elettromagnetico, che si collocano tra le microonde e frequenze infrarosse,ed essendo ad energia piu bassa dei raggi X ,sono meno invasivi nel danneggiare tessuti viventi.Con la Tecnologia di...
Augmented reality – how can it enhance the future of football?
Chris Kluwe wants the NFL to adapt emerging technologies and add augmented reality to the football watching experience. In his TED Talk "How augmented reality will change sports... and build empathy" Kluwe outlines steps that he feels the league should take in the...
Apple’s iPhone-based augmented reality navigation concept has ‘X-ray vision’ features
According to a pair of patent applications published on Thursday, Apple is investigating augmented reality systems for iOS capable of providing users with enhanced virtual overlays of their surroundings, including an "X-ray vision" mode that peels away walls.Source:...
Arrivano i ‘Samsung Glass’, visori a realtà aumentata
Anche Samsung fa un grande passo in avanti nel settore dei gadget tecnologici da indossare, e si lancia all'inseguimento dei Google Glass. A Berlino, alla vigilia della manifestazione tecnologica Ifa, lancia i suoi 'Gear Vr', dei visori per la realtà...
Bayonetta balla ovunque grazie alla realtà aumentata
In occasione del prossimo arrivo giapponese di Bayonetta 2 per Wii U è sbocciata nuovamente una passione per la strega misteriosa. È stata infatti realizzata un’app di realtà aumentata per iOS e Android che permette di far...
Gear VR Unveiled! Hands On With Samsung’s Virtual Reality Headset
As expected Samsung just unveiled Gear VR. The company’s first virtual reality headset was developed with direct help from Oculus and it works pretty well. We got a chance to go hands on with the Gear VR, and we have to say we walked away fairly...
Junaio using dancing Bayonetta in their Augmented Reality app
Bayonetta 2 is coming soon and a promotion just started with the augmented reality app called Junaio. Source: segabits.comIf you download it right now you will be able to put a dancing Bayonetta anywhere you take a photo. The app is avalible...
3D, toccare con mano gli oggetti virtuali
Immagini 3d da toccare e spostare come se gli oggetti fossero veri; una tecnologia svelata in Giappone per percepire con il senso del tatto degli oggetti virtuali che esistono solo sul computer.Source: video.ilsole24ore.com Secondo la casa giapponese Miraisens...
Realtà aumentata, robot e droni nel futuro del Settore Pubblico
Entro 20 anni gli uffici saranno caratterizzati da nuove tecnologie come realtà aumentata, robot e droni che cambieranno il modo di lavorareSource: www.datamanager.it Secondo i dipendenti del Settore Pubblico, entro 20 anni gli uffici saranno...