THE ROUND
Technology around you.
The Round, a brand founded by Mirko Compagno and Marco Pesci, is made up of a group of researchers who are experts in information technology and digital technologies. Thanks to its founders, The Round has started, among the first in Italy, to create products – and then services – in Augmented Reality and Virtual Reality since 2009, following the continuous evolution of techniques, methodologies and tools.
Progressively the conformation of the The Round team has expanded including computer experts in different areas: extended reality, Web Development, Augmented Communication, Project Management, Data Analysis and Data Management, Machine Learning, Artificial Intelligence, Training.
The Round has been collaborating for years with important companies engaged in Advanced Research and in the Development of Engineering and Computer Products and Services for the various business areas: Cultural Heritage, Health, Transportation, Industry, Defense, Telecommunications, Aerospace, Education, Agriculture.
Since 2017 The Round has been co-operating with Intech microwaves as their “eXtended Reality” division. Our team has reached extensive expertise in developing integrated online and offline communication strategies, planning and creating events, and training courses for institutions, firms, and professionals. The projects are developed with the specific objective of ensuring companies a significant return on investments and a real enhancement of their image, while also strengthening their activities through advanced communication and technological solutions.
Our Process
Define
Design
Refine
Build
services
eXtended Reality
XR encompasses all immersive technologies which expand our real world and combine it with virtual elements. It is a mode of interaction which includes augmented reality, virtual reality and mixed reality.
Augmented Reality
Virtual Reality
Mixed reality
UX / UI DESIGN
Multimodal and Natural Interaction
Natural User Interface design
Human-Computer Interaction
A discipline dealing with the design, evaluation and implementation of interactive computing systems for human use and with the study of the major phenomena surrounding them.
Elearning 4.0
We have been producing e-learning contents for large companies, SMEs and training institutions for 20 years. By the term e-learning 4.0 we mean a new generation of such contents in which some of the enabling technologies of Industry 4.0 such as augmented reality and 3D printing are implemented.
Course Creation
CUSTOM LEARNING MANAGEMENT SYSTEM
Strategy Consulting
Branding
Digital
Social
Marketing 4.0
Thanks to Marketing 4.0, companies can relate to customers by creating a more emotional connection and by exploiting a multi-channel communication. Corporate blogs, social networks, online sharing platforms emphasize that increasingly direct relationship between offer and request.
services
eXtended Reality
XR encompasses all immersive technologies which expand our real world and combine it with virtual elements. It is a mode of interaction which includes augmented reality, virtual reality and mixed reality.
Augmented Reality
Virtual Reality
Mixed reality
Human-Computer Interaction
A discipline dealing with the design, evaluation and implementation of interactive computing systems for human use and with the study of the major phenomena surrounding them.
UX / UI DESIGN
Multimodal and Natural Interaction
Natural User Interface design
Elearning 4.0
We have been producing e-learning contents for large companies, SMEs and training institutions for 20 years. By the term e-learning 4.0 we mean a new generation of such contents in which some of the enabling technologies of Industry 4.0 such as augmented reality and 3D printing are implemented.
Course Creation
CUSTOM LEARNING MANAGEMENT SYSTEM
Strategy Consulting
Marketing 4.0
Thanks to Marketing 4.0, companies can relate to customers by creating a more emotional connection and by exploiting a multi-channel communication. Corporate blogs, social networks, online sharing platforms emphasize that increasingly direct relationship between offer and request.
Branding
Digital
Social
Ready to Start a Project?
ContactINDUSTRY 4.0
Simple, Fast, Wow.
Business Model & Process
Technology is not enough to transform your organization into a Business 4.0: it is necessary to review the Business Model of the Company, to analyze and direct the Business Processes to become effective in the new ways of working, modify the Communication Processes in order to increase effectiveness along with the attention, loyalty, trust and confidence of Customers, implement orientation and training programs for Personnel. These are the real key factors for the success of innovation.
We analyze, together with you, how to carry out the transition to Industry 4.0 with sustainable costs, safeguarding the previous investments, returning the new investments, increasing the revenues in the shortest possible time. We do this by providing the most suitable technological solutions to achieve these objectives, together with the strategic and operational ones in order to harmonize your business model, organization and processes with the changes taking place.
WE’VE WORKED FOR
COLLABORATIONS
COLLABORATIONS
News on Augmented, Mixed and Virtual Reality
What role can augmented reality play in the construction sector?
The art of building design and construction is one that has always been dictated by the technologies available at the time. Improvements to the materials, tools, vehicles and IT available have all had a significant impact in pushing the boundaries of what it is...
Street View for the Bronze Age
Our brains aren’t wired to look at 3,200-year-old ruins and see the vibrant city that once was, but soon our smartphones will do just that. Source: news.ubc.ca UBC archaeologists working among ruins on the island of Cyprus are developing a new mobile...
Google teams with Oxford to teach machines to think
SAN FRANCISCO - Google on Thursday announced a partnership with artificial intelligence teams at Oxford University to teach machines to think like people.Source: www.gmanetwork.comOxford professors behind spinoff startups Dark Blue Labs and Vision Factory will work...
Oculus Rift: la NASA utilizza il dispositivo per alleviare lo stress nello spazio
Oculus Rift: la NASA utilizza il dispositivo per alleviare lo stress nello spazio.Source: games.hdblog.it I cervelloni della Digital Arts Leadership and Innovation lab (DALI) di Dartmouth hanno quindi deciso di utilizzare Oculus Rift durante le missioni spaziali,...
Metaio Unveils 3D Depth Sensor Support for Augmented Reality
Metaio Unveils 3D Depth Sensor Support for Augmented RealityMUNICH AND SAN FRANCISCO - A leader in Augmented Reality (AR) technology and software, Metaio, unveils support for new 3D depth sensing camera systems due to hit mobile devices this year.Source:...
Nella mente e nel corpo dell’altro: i colossi hi tech puntano sulla realtà aumentata
VEDERE ciò che guardano gli occhi di un'altra persona e provare le sue stesse sensazioni. Si tratta dell'ultima frontiera promessa dalla realtà virtuale. Un vero business su cui puntano i più grandi colossi del mondo high tech. Come dimostra...
Come i Google Glass rivoluzioneranno la medicina
Siamo abituati a vederli come un gadget di wearable technology che può migliorare la nostra quotidianità oltre che la nostra esperienza con i social e gli altri media; eppure i Google Glass possono essere utili anche nell’ambito della medicina,...
Realtà virtuale per desensibilizzare le truppe prima delle missioni di guerra
Tempo fa un gruppo di specialisti in psicoterapia ha iniziato a sperimentare alcune strategie innovative per il trattamento di molti disturbi fra cui il PTSD, ovvero il disturbo post traumatico da stress. Ora gli stessi studiosi stanno sviluppando un sistema che...
Augmented reality may trump virtual reality for work and play
NEW YORK -- Mark Skwarek is surrounded by infiltrating militants in New York's Central Park. He shoots one, then hearing a noise from behind, spins to take down another. All of a sudden, everything flashes red. He realizes he's been hit. The words "Game Over" appear...