THE ROUND
Technology around you.
The Round, a brand founded by Mirko Compagno and Marco Pesci, is made up of a group of researchers who are experts in information technology and digital technologies. Thanks to its founders, The Round has started, among the first in Italy, to create products – and then services – in Augmented Reality and Virtual Reality since 2009, following the continuous evolution of techniques, methodologies and tools.
Progressively the conformation of the The Round team has expanded including computer experts in different areas: extended reality, Web Development, Augmented Communication, Project Management, Data Analysis and Data Management, Machine Learning, Artificial Intelligence, Training.
The Round has been collaborating for years with important companies engaged in Advanced Research and in the Development of Engineering and Computer Products and Services for the various business areas: Cultural Heritage, Health, Transportation, Industry, Defense, Telecommunications, Aerospace, Education, Agriculture.
Since 2017 The Round has been co-operating with Intech microwaves as their “eXtended Reality” division. Our team has reached extensive expertise in developing integrated online and offline communication strategies, planning and creating events, and training courses for institutions, firms, and professionals. The projects are developed with the specific objective of ensuring companies a significant return on investments and a real enhancement of their image, while also strengthening their activities through advanced communication and technological solutions.
Our Process
Define
Design
Refine
Build
services
eXtended Reality
XR encompasses all immersive technologies which expand our real world and combine it with virtual elements. It is a mode of interaction which includes augmented reality, virtual reality and mixed reality.
Augmented Reality
Virtual Reality
Mixed reality
UX / UI DESIGN
Multimodal and Natural Interaction
Natural User Interface design
Human-Computer Interaction
A discipline dealing with the design, evaluation and implementation of interactive computing systems for human use and with the study of the major phenomena surrounding them.
Elearning 4.0
We have been producing e-learning contents for large companies, SMEs and training institutions for 20 years. By the term e-learning 4.0 we mean a new generation of such contents in which some of the enabling technologies of Industry 4.0 such as augmented reality and 3D printing are implemented.
Course Creation
CUSTOM LEARNING MANAGEMENT SYSTEM
Strategy Consulting
Branding
Digital
Social
Marketing 4.0
Thanks to Marketing 4.0, companies can relate to customers by creating a more emotional connection and by exploiting a multi-channel communication. Corporate blogs, social networks, online sharing platforms emphasize that increasingly direct relationship between offer and request.
services
eXtended Reality
XR encompasses all immersive technologies which expand our real world and combine it with virtual elements. It is a mode of interaction which includes augmented reality, virtual reality and mixed reality.
Augmented Reality
Virtual Reality
Mixed reality
Human-Computer Interaction
A discipline dealing with the design, evaluation and implementation of interactive computing systems for human use and with the study of the major phenomena surrounding them.
UX / UI DESIGN
Multimodal and Natural Interaction
Natural User Interface design
Elearning 4.0
We have been producing e-learning contents for large companies, SMEs and training institutions for 20 years. By the term e-learning 4.0 we mean a new generation of such contents in which some of the enabling technologies of Industry 4.0 such as augmented reality and 3D printing are implemented.
Course Creation
CUSTOM LEARNING MANAGEMENT SYSTEM
Strategy Consulting
Marketing 4.0
Thanks to Marketing 4.0, companies can relate to customers by creating a more emotional connection and by exploiting a multi-channel communication. Corporate blogs, social networks, online sharing platforms emphasize that increasingly direct relationship between offer and request.
Branding
Digital
Social
Ready to Start a Project?
ContactINDUSTRY 4.0
Simple, Fast, Wow.
Business Model & Process
Technology is not enough to transform your organization into a Business 4.0: it is necessary to review the Business Model of the Company, to analyze and direct the Business Processes to become effective in the new ways of working, modify the Communication Processes in order to increase effectiveness along with the attention, loyalty, trust and confidence of Customers, implement orientation and training programs for Personnel. These are the real key factors for the success of innovation.
We analyze, together with you, how to carry out the transition to Industry 4.0 with sustainable costs, safeguarding the previous investments, returning the new investments, increasing the revenues in the shortest possible time. We do this by providing the most suitable technological solutions to achieve these objectives, together with the strategic and operational ones in order to harmonize your business model, organization and processes with the changes taking place.
WE’VE WORKED FOR
COLLABORATIONS
COLLABORATIONS
News on Augmented, Mixed and Virtual Reality
Google Glass no longer best option for enterprise workplaces
Other options superior for quality control, hazardous environmentsA report from independent research and advisory firm Lux Research Inc. has identified Google Glass coming up short in many usage cases, with smart glasses like Sony’s SmartEyeglass and Osterhout...
La VR metterà fine agli incontri nella vita reale?
Il medium videoludico si è spesso trovato di fronte a tematiche dal forte peso, molte legate alla violenza e alla presunta crescita sociale inadeguata del bambino. Questa situazione però, con la VR, non si è accentuata, in quanto facente parte...
Augmented reality’s place in retail and more from NRF 2016
Mobile technology a hot topic, while big data and security take a back seat. The customer continues to be the brightest star in retail, according to presenters and exhibitors at the National Retail Federation’s Big Show in New York this week.Sourced through...
Bleu Comm Azur Shows Augmented Reality for KNX Home Control at ISE 2016
This is certainly the most intuitive way for interaction with any KNX controlled equipment:- You launch the “realKNX” app on your smartphone and what you see is the camera picture.- Point it at the lamp and directly in the picture the button to switch the...
How Facebook Is Preparing for Virtual Reality’s Boom Time
The technical challenges in streaming a 360 video is huge.Facebook is preparing for a world in which video is no longer flat.The social network’s push into virtual reality with its Oculus Rift along with similar initiatives by Microsoft and Google is expected to...
Another Clue Apple Is Experimenting With Virtual Reality
Apple's latest hire hints that it's exploring VR technology. Apple has added another notable name in the virtual reality industry to its team.Sourced through Scoop.it from: time.comThe Cupertino, Calif.-based company recently hired VR expert Doug Bowman from Virginia...
State of play of Virtual Reality
Valkyrie, a new action-packed space adventure developed by game company CCP, was designed to harness the latest in virtual reality technology. A VR headset is the best way to appreciate the truly immersive nature of the game. Two dimensional renderings do little...
Apple hires leading virtual reality researcher –
Apple has hired one of the top US researchers in virtual reality, as it looks to catch up to Facebook, Alphabet, Microsoft and Samsung in what many see as the next big shift in computing platforms.Doug Bowman recently joined Apple after going on sabbatical from his...
Your next pair of headphones will change reality
Augmented-reality devices are developing faster and more intelligently than ever, with big brands and start-ups keen to get involvedImagine having a volume button for the world – a selective one, built to “turn down” life’s annoyances –...