THE ROUND
Technology around you.
The Round, a brand founded by Mirko Compagno and Marco Pesci, is made up of a group of researchers who are experts in information technology and digital technologies. Thanks to its founders, The Round has started, among the first in Italy, to create products – and then services – in Augmented Reality and Virtual Reality since 2009, following the continuous evolution of techniques, methodologies and tools.
Progressively the conformation of the The Round team has expanded including computer experts in different areas: extended reality, Web Development, Augmented Communication, Project Management, Data Analysis and Data Management, Machine Learning, Artificial Intelligence, Training.
The Round has been collaborating for years with important companies engaged in Advanced Research and in the Development of Engineering and Computer Products and Services for the various business areas: Cultural Heritage, Health, Transportation, Industry, Defense, Telecommunications, Aerospace, Education, Agriculture.
Since 2017 The Round has been co-operating with Intech microwaves as their “eXtended Reality” division. Our team has reached extensive expertise in developing integrated online and offline communication strategies, planning and creating events, and training courses for institutions, firms, and professionals. The projects are developed with the specific objective of ensuring companies a significant return on investments and a real enhancement of their image, while also strengthening their activities through advanced communication and technological solutions.
Our Process
Define
Design
Refine
Build
services
eXtended Reality
XR encompasses all immersive technologies which expand our real world and combine it with virtual elements. It is a mode of interaction which includes augmented reality, virtual reality and mixed reality.
Augmented Reality
Virtual Reality
Mixed reality
UX / UI DESIGN
Multimodal and Natural Interaction
Natural User Interface design
Human-Computer Interaction
A discipline dealing with the design, evaluation and implementation of interactive computing systems for human use and with the study of the major phenomena surrounding them.
Elearning 4.0
We have been producing e-learning contents for large companies, SMEs and training institutions for 20 years. By the term e-learning 4.0 we mean a new generation of such contents in which some of the enabling technologies of Industry 4.0 such as augmented reality and 3D printing are implemented.
Course Creation
CUSTOM LEARNING MANAGEMENT SYSTEM
Strategy Consulting
Branding
Digital
Social
Marketing 4.0
Thanks to Marketing 4.0, companies can relate to customers by creating a more emotional connection and by exploiting a multi-channel communication. Corporate blogs, social networks, online sharing platforms emphasize that increasingly direct relationship between offer and request.
services
eXtended Reality
XR encompasses all immersive technologies which expand our real world and combine it with virtual elements. It is a mode of interaction which includes augmented reality, virtual reality and mixed reality.
Augmented Reality
Virtual Reality
Mixed reality
Human-Computer Interaction
A discipline dealing with the design, evaluation and implementation of interactive computing systems for human use and with the study of the major phenomena surrounding them.
UX / UI DESIGN
Multimodal and Natural Interaction
Natural User Interface design
Elearning 4.0
We have been producing e-learning contents for large companies, SMEs and training institutions for 20 years. By the term e-learning 4.0 we mean a new generation of such contents in which some of the enabling technologies of Industry 4.0 such as augmented reality and 3D printing are implemented.
Course Creation
CUSTOM LEARNING MANAGEMENT SYSTEM
Strategy Consulting
Marketing 4.0
Thanks to Marketing 4.0, companies can relate to customers by creating a more emotional connection and by exploiting a multi-channel communication. Corporate blogs, social networks, online sharing platforms emphasize that increasingly direct relationship between offer and request.
Branding
Digital
Social
Ready to Start a Project?
ContactINDUSTRY 4.0
Simple, Fast, Wow.
Business Model & Process
Technology is not enough to transform your organization into a Business 4.0: it is necessary to review the Business Model of the Company, to analyze and direct the Business Processes to become effective in the new ways of working, modify the Communication Processes in order to increase effectiveness along with the attention, loyalty, trust and confidence of Customers, implement orientation and training programs for Personnel. These are the real key factors for the success of innovation.
We analyze, together with you, how to carry out the transition to Industry 4.0 with sustainable costs, safeguarding the previous investments, returning the new investments, increasing the revenues in the shortest possible time. We do this by providing the most suitable technological solutions to achieve these objectives, together with the strategic and operational ones in order to harmonize your business model, organization and processes with the changes taking place.
WE’VE WORKED FOR
COLLABORATIONS
COLLABORATIONS
News on Augmented, Mixed and Virtual Reality
Come Microsoft HoloLens vi aiuterà ad arredare casa
L’americana Lowe’s ha costruito un impero su negozi dedicati alla ristrutturazione e l’arredamento di casa. Nonostante un ambito così tradizionale la catena non rinuncia all’innovazione come dimostra la recente collaborazione con...
Introducing Actiongram: A completely new holographic storytelling medium
We’ve been really excited to see the response to the Microsoft HoloLens Development Edition pre-order and all the holographic experiences announced last month. The experiences, in particular, have generated a lot of interest from the community. One of the...
Virtual and augmented reality is not just for geeks and enthusiasts
A middle-aged white man sees himself as a young black woman being taunted by a racist. An Israeli grandmother glimpses herself as a Palestinian teen. A star athlete experiences what life would be like in a wheelchair. These are not plots of dystopian movies. They are...
caosmanagement – L’ Augmented Reality Expert è norma UNI!
Nei prossimi anni le imprese italiane del manifatturiero si troveranno ad affrontare un nuovo modello produttivo legato alla quarta rivoluzione industriale, la cosidetta “Industry 4.0”. L’impresa diventerà “intelligente” (Smart...
Microsoft’s latest HoloLens app is an augmented reality movie maker
The developer kit for Microsoft's HoloLens ships at the end of this month, and the company is busy showing off new apps and experiences for the augmented reality headset. The latest is Actiongram, an AR movie maker that allows users to shoot videos of people...
Anche Intel nella “corsa alla realtà virtuale”: avrà il suo visore
INTEL potrebbe costruire il suo visore per la realtà virtuale e fare un passo un più fino alla realtà aumentata. L'indiscrezione arriva dal Wall Street Journal, che sottolinea come la casa di Santa Clara abbia "acquistato almeno cinque aziende che...
Una norma riconosce le professioni del Web!
Un documento con lo scopo di supportare il corretto riconoscimento profili professionali per il Web da parte del mercato del lavoro. Finalmente è stata approvata una norma tecnica UNI 11621-1/4, impieghi e competenze specifiche dei professionisti della rete. Si...
Le competenze dei professionisti del Web sono standard normati: italiani primi in Europa.
Oggi, 28 gennaio 2016, è stata pubblicata la norma multiparte UNI 11621-1/4: 2016 Attività professionali non regolamentate – Profili professionali per l’ICT, che nella sua parte 3 va a normare i Profili professionali relativi...
Storytelling interattivo: Realtà Virtuale VS Realtà Aumentata
Alzi la mano chi ha desiderato, almeno una volta, di essere nei panni di Neo. Sfidare Morpheus a suon di pugni e calci rotanti e dimostrargli di saper padroneggiare le arti marziali orientali. Magari vivere nel futuro distopico ideato dai fratelli Wachowski non...