THE ROUND
Technology around you.
The Round, a brand founded by Mirko Compagno and Marco Pesci, is made up of a group of researchers who are experts in information technology and digital technologies. Thanks to its founders, The Round has started, among the first in Italy, to create products – and then services – in Augmented Reality and Virtual Reality since 2009, following the continuous evolution of techniques, methodologies and tools.
Progressively the conformation of the The Round team has expanded including computer experts in different areas: extended reality, Web Development, Augmented Communication, Project Management, Data Analysis and Data Management, Machine Learning, Artificial Intelligence, Training.
The Round has been collaborating for years with important companies engaged in Advanced Research and in the Development of Engineering and Computer Products and Services for the various business areas: Cultural Heritage, Health, Transportation, Industry, Defense, Telecommunications, Aerospace, Education, Agriculture.
Since 2017 The Round has been co-operating with Intech microwaves as their “eXtended Reality” division. Our team has reached extensive expertise in developing integrated online and offline communication strategies, planning and creating events, and training courses for institutions, firms, and professionals. The projects are developed with the specific objective of ensuring companies a significant return on investments and a real enhancement of their image, while also strengthening their activities through advanced communication and technological solutions.
Our Process
Define
Design
Refine
Build
services
eXtended Reality
XR encompasses all immersive technologies which expand our real world and combine it with virtual elements. It is a mode of interaction which includes augmented reality, virtual reality and mixed reality.
Augmented Reality
Virtual Reality
Mixed reality
UX / UI DESIGN
Multimodal and Natural Interaction
Natural User Interface design
Human-Computer Interaction
A discipline dealing with the design, evaluation and implementation of interactive computing systems for human use and with the study of the major phenomena surrounding them.
Elearning 4.0
We have been producing e-learning contents for large companies, SMEs and training institutions for 20 years. By the term e-learning 4.0 we mean a new generation of such contents in which some of the enabling technologies of Industry 4.0 such as augmented reality and 3D printing are implemented.
Course Creation
CUSTOM LEARNING MANAGEMENT SYSTEM
Strategy Consulting
Branding
Digital
Social
Marketing 4.0
Thanks to Marketing 4.0, companies can relate to customers by creating a more emotional connection and by exploiting a multi-channel communication. Corporate blogs, social networks, online sharing platforms emphasize that increasingly direct relationship between offer and request.
services
eXtended Reality
XR encompasses all immersive technologies which expand our real world and combine it with virtual elements. It is a mode of interaction which includes augmented reality, virtual reality and mixed reality.
Augmented Reality
Virtual Reality
Mixed reality
Human-Computer Interaction
A discipline dealing with the design, evaluation and implementation of interactive computing systems for human use and with the study of the major phenomena surrounding them.
UX / UI DESIGN
Multimodal and Natural Interaction
Natural User Interface design
Elearning 4.0
We have been producing e-learning contents for large companies, SMEs and training institutions for 20 years. By the term e-learning 4.0 we mean a new generation of such contents in which some of the enabling technologies of Industry 4.0 such as augmented reality and 3D printing are implemented.
Course Creation
CUSTOM LEARNING MANAGEMENT SYSTEM
Strategy Consulting
Marketing 4.0
Thanks to Marketing 4.0, companies can relate to customers by creating a more emotional connection and by exploiting a multi-channel communication. Corporate blogs, social networks, online sharing platforms emphasize that increasingly direct relationship between offer and request.
Branding
Digital
Social
Ready to Start a Project?
ContactINDUSTRY 4.0
Simple, Fast, Wow.
Business Model & Process
Technology is not enough to transform your organization into a Business 4.0: it is necessary to review the Business Model of the Company, to analyze and direct the Business Processes to become effective in the new ways of working, modify the Communication Processes in order to increase effectiveness along with the attention, loyalty, trust and confidence of Customers, implement orientation and training programs for Personnel. These are the real key factors for the success of innovation.
We analyze, together with you, how to carry out the transition to Industry 4.0 with sustainable costs, safeguarding the previous investments, returning the new investments, increasing the revenues in the shortest possible time. We do this by providing the most suitable technological solutions to achieve these objectives, together with the strategic and operational ones in order to harmonize your business model, organization and processes with the changes taking place.
WE’VE WORKED FOR
COLLABORATIONS
COLLABORATIONS
News on Augmented, Mixed and Virtual Reality
Augmented reality architect or digital banker? 13 future millennial careers
It's not just the suit, nine-to-five and office cubicle which are increasingly becoming things of the past - jobs are likely to take a serious technological twist over the next decade, according to millennials. Becoming a designer of 3D printed objects or augmented...
Medicina: la realtà aumentata entra in sala operatoria
La realtà aumentata entra in sala operatoria grazie ad un visore indossabile che assisterà e guiderà occhi e mani del chirurgo durante gli interventi. E’ questo l’obiettivo del progetto europeo Vostars coordinato dal Dipartimento di Ingegneria dell’Informazione...
IoT augmented reality to reach US$7 trillion by 2027
According to a report by reportsnreports, global augmented reality (AR) markets are poised to achieve significant growth with the use of smartphone apps and headsets or glasses that are platforms to project digital information as images onto a game image or a work...
Leap Motion Mobile Platform per la realtà virtuale
Leap Motion ha annunciato una nuova piattaforma che permetterà di aggiungere la tecnologia di hand tracking ai visori per la realtà virtuale mobile, come il Samsung Gear VR. L’azienda californiana ha presentato un primo prototipo e fornito alcune caratteristiche...
Netherlands First Responders Use Augmented Reality to Stop Crime Scene Contamination
Dutch police are using a system very similar to Pokémon GO on smartphones, but they aren't walking around trying to catch little pocket monsters. The purpose of this system is to give augmented reality help to first responders who may be less qualified to work a fresh...
Google Earth VR: conoscere il mondo con la realtà virtuale
Con Google Earth VR puoi visitare i luoghi più affascinanti del mondo direttamente in prima persona. Scopri le app utili per un viaggio 3D intorno al mondo. Un viaggio virtuale grazie a Google Earth VR, questa è la promessa: la rivoluzione della realtà aumentata e...
Apple has a secret team working to make the iPhone’s camera a portal to augmented reality
For the First time we take our camera rig outside and shoot what our optics can do in daytime conditions. No tricks or post effects were used in this video and it was shot with a iPhone 6. Apple is integrating augmented reality technology into the iPhone’s camera app,...
Formazione 4.0? Si fa con la Realtà Virtuale e Aumentata
Dagli ambienti di training aziendale - con esperienze immersive che mostrano ai dipendenti come eseguire le operazioni più semplici, come montare e smontare le componenti di una macchina utensile, e quelle più complesse - ai laboratori digitali negli istituti tecnici...
Parte grazie all’IoT e alla Virtual reality la concept car I-PACE Jaguar
Elettrica e intelligente ma nello stesso tempo supercar con lo spazio di un SUV. La sfida di Jaguar si chiama I-PACE è una concept car che la largo, larghissimo uso di tecnologie digitali e di IoT in particolare. Innanzitutto si tratta di un ingresso in grande stile...